Creative Multimedia; The New Generation of Art

Ho Xin Yi 1081103740

Hee Kong Ee 1081103166

Chuah Wei Heng 1081103564

Low Ziyin 1071120338

• Topic is Creative Multimedia; The New Generation of Art
• Art as the topic
• Mind map
• Sketches are based on minimalist and abstract

Mind Map

Topic given to discover what creative multimedia is, and this is what our group came out with.

The topic Art has been chosen by us to show how art relates to creative multimedia.

Sketches

Both of this sketches are pure minimalist with the concept of using lines and shapes. It is random.

Both of this pictures are abstract using the metaphor of multimedia, it is done this way to search for a new idea and concept.

In this sketch abstract with a little touch of minimalist is added. In the red box, that drawing is telling how a sound frequency can create an artwork.

Abstract is the key in this sketch with the lines, colour and shapes, it convey a message of art and multimedia in the eye of a creative multimedia.

In this concept of multimedia, it is clear that this sketch it is trying to convey the meaning of art in multimedia.

Final

1st

2nd

Combined

After doing all sketches, we came out with this idea. This is how we relate Creative Multimedia and The New Generation of Art.

Essay Topic : Creative Multimedia; The New Generation of Art

Creative Multimedia was a topic given to think about. Mind map had been done to show what we get from Creative Multimedia. As we know Multimedia is media and content that uses a combination of different content forms. The term is used in contrast to media which only use traditional forms of printed or hand-produced material. Multimedia includes a combination of text, audio, still images, animation, video, and interactivity content forms. After knowing what does Multimedia mean; how do we define creative? Creative is a new idea or a new way of doing things. Creativity is the ability to think up and design new inventions, produce works of art, solve problems in new ways, or develop an idea based on an original, novel, or unconventional approach. Creativity is the ability to see something in a new way, to see and solve problems no one else may know exists, and to engage in mental and physical experiences that are new, unique, or different. Creativity is a critical aspect of a person's life. From Knowing the meaning and understand the terms of Multimedia and Creative. We get a lot of idea from the topic creative multimedia. For example Arts, Technology, Creativity, Faculty of Creative Multimedia and etc. From those idea we gathered. We have decided to take Art as the main topic.

After much of discussion, we have decided Art as our topic. Why do we choose art? Well very simple as the student of the Faculty of Creative Multimedia art is everything to us. We see art everywhere. What does art define as; art is use of skill and imagination. With this skill and imagination it creates an object, environment or experience that can be shared with others. Beside having imagination and skills; art describe several things. It is a study of creative skills, process of using it and how audience react and experience with the creative skills. Art is not an object or something that has creativity and beauty on it, the true value of art can generate strong emotions; every piece of art tells a story.

In art there are multiple genre; for example minimalism, contemporary art, digital painting, abstract, fine art, fashion, design and architecture. Design is considered applied art. Applied art is the application of design and aesthetics to objects of functions and everyday use. A lot of people out there thought that contemporary art is something new, but the truth is it has been created since 1970. Minimalism has been used as a trend whereby the object is reduced to its necessary elements. Fashion is consider an art. Fashion means clothing generally and the study of it. In fashion they have their own genre. With all this genres, it gives artist and designers a brand new idea; something fresh for the audience to adore. To give audience a fresh piece of art, artist and designer tend to collaborate different genre together. A great example can be seen is in the fashion industry, the late Alexander McQueen, has collaborated abstract art into his fashion line with symmetrical design. Besides having art added into fashion, architecture too uses art to give a fresh new design. For example minimalism, architect uses minimalism to convey the meaning of simplicity. Minimalism is highly used in the architecture industry for it expresses the basic elements of an object the use of lines and planes organized in very particular manner.

Everything we see or do relates to art, the typography in newspaper or magazine is an art, the building around us is an art, the clothes we wear is an art. Art is so important that everything we do and use is an art. How do we relate art in Creative Multimedia. Art in creative. Creativity is the thinking of a designer or an artist, everything in this world is an art, when the stuff you think is beautiful there is where creative comes in, creativity is the discover of new ideas or concepts, or new associations of the existing ideas or concepts. Creative is both originality and appropriateness. Art in multimedia, everything designer uses “multimedia” to create their art work. The term multimedia applies in all the application that is available today, such as adobe creative suite, corel painting, autocad, autodesk and etc. With all this applications designer and artist are able to do anything. They can create abstract arts using softwares, they can merge fine art with abstract arts using softwares. Designer and artist can even use music to add-on to their artwork. It is clear that Creative Multimedia are co-related with art.

In conclusion art is just like a palate of colour, it helps to colour the world. The world needs improvement, art does not only beautify the place it also delivers message. A message that tells the world what art truly mean. Creative Multimedia and Art is a way to deliver the message. It is how we try to combine genres, to produce an art work that gives a fresh idea on how does art can strongly relates with creative multimedia. That is how we define Art in the new generation.

References

http://en.wikipedia.org/wiki/Creativity

http://en.wikipedia.org/wiki/Minimalism

http://en.wikipedia.org/wiki/Multimedia

http://en.wikipedia.org/wiki/Art

http://en.wikipedia.org/wiki/Fashion

http://en.wikipedia.org/wiki/Contemporary_art

http://arthistory.about.com/od/current_contemporary_art/f/what_is.htm